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Switching on to Business is an innovative, full colour textbook that takes an exciting case study and entrepreneurial approach to introducing Business, Accounting and Economics topics to students doing Transition Year. 

The book introduces key business concepts and provides a taste of Leaving Certificate Business, Economics and Accounting in an entertaining, accessible and memorable format. A strong enterprise focus is reflected in the chapter sequence, which follows the stages of a business start-up and the basic questions faced by entreprenSample_pages_-_sotb_jpegeurs.

Switching on to Business is designed to be flexible and adaptable to every Transition Year programme and provides an abundance of case studies to stimulate interest, discussion and practical problem solving skills among students of all levels of ability. Individual and group assignments and activities are provided to reinforce student learning.

The book also contains a complete Transition Year Project based around a business they would like to set up and run. The book supports mini-enterprise programmes run during Transition Year through the provision of practical mini-enterprise checklists for students.

Enda Connolly, Author
Leaving Certificate Books
Transition Year Books

Businesses featured in the book include Club Orange, TG4, Adrenalin Internet, Rathbeggan Lakes, Abrakebabra, Cadbury's Chocolate, Innocent Drinks, Cuisine de France, 
Largo Foods, Amazon.com, Heinz Foods, Intel,
O'Brien's Sandwich Bars, 
KP Foods, Sunny Delight, Manchester United, 
Irish Breeze, McDonalds, Xtravision, Baltimore Technologies, Ninetendo, 
Zed Candy, Interface Carpets.

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